INTRODUCTION This subject is one that may seem self-evident these days, once in a while it is worth it to look what is behind the “givens” in online marketing and see why such statements are made and accepted. Today is where I do just that. We all have heard that mobile marketing has changed the way we do business and how we must plan for business when it comes to online marketing. We will drill down briefly and see what is actually happening now in the mobile world and how it impacts our programs from top to bottom. At the […]
30 Awesome Post Ideas For Facebook That Generate Engagement
INTRODUCTION It is nice to have a lighter post once in a while, one that is easy to put together and a fast read. Of course, this can have some value so although light, it can be useful. Today I want to throw out some ideas on the kinds of posts you can use to generate engagement on your facebook fan pages or timelines. It can get quickly boring if you keep posting the same kind of subjects day after day… One way to get increased levels of traffic to your site, your products, or to your social platforms is […]
5 MORE ESSENTIAL MEMBERSHIP SITE SALES LETTER ELEMENTS (OF 10) – PART TWO
INTRODUCTION Two days ago I posted a tutorial on creating effective video sales letters. I started to add the entire tutorial on one post but soon realized that to cover the subject adequately I needed to split the content into two posts. This is the second of the two posts. The first covered the following elements of video sales letters: Your Headline The Openings…or Beginnings… Convey Authority, Credibility, and Honesty Include Benefits to Inspire Prospects to Aspire Educate with the Features In that post, I expanded on each of the areas and explained how they fit into the process of creating your […]
CREATING EFFECTIVE VIDEO SALES LETTERS COURSE – A CANDID REVIEW
INTRODUCTION This is a 9-Part video tutorial course on how to create a more effective video sales letter using a strategy that is a combination of first, a more traditional sales letter, and second, adding an explainer video or similar to your letter. The course will help you to learn how to build a super high converting video sales letter. The course will show you how to properly set up your sales letter and then how to market it. You can find a course description below and also a link to purchase it. Let’s get started! WHY VIDEO SALES LETTERS […]
5 Essential Membership Site Sales Letter Elements (of 10) – Part One
INTRODUCTION As I go through the process to stand up my membership site (see my case study rolling post on my experiences as I stand mine up HERE) I thought adding in some drill down posts on some of the elements that you will address as you plan for and implement your own membership site would be helpful… At first this was going to be a single post, but as I added more and more valuable information, I decided that breaking it into two parts made a lot more sense, because there is simply to much to add in one […]