INTRODUCTION I have been involved with online marketing for more than a few days now, and one thing that I have heard since day one of my online marketing effort is to build a list of subscribers and use emails to market to them,’ I have also heard people talking about how emails is so yesterday and how there are many other more effective ways to promote your products and services such as webinars, social media, and the like… It is true that over time, you get on so many lists that you cannot possibly keep up with them all. […]
5 MORE ESSENTIAL MEMBERSHIP SITE SALES LETTER ELEMENTS (OF 10) – PART TWO
INTRODUCTION Two days ago I posted a tutorial on creating effective video sales letters. I started to add the entire tutorial on one post but soon realized that to cover the subject adequately I needed to split the content into two posts. This is the second of the two posts. The first covered the following elements of video sales letters: Your Headline The Openings…or Beginnings… Convey Authority, Credibility, and Honesty Include Benefits to Inspire Prospects to Aspire Educate with the Features In that post, I expanded on each of the areas and explained how they fit into the process of creating your […]
CREATING EFFECTIVE VIDEO SALES LETTERS COURSE – A CANDID REVIEW
INTRODUCTION This is a 9-Part video tutorial course on how to create a more effective video sales letter using a strategy that is a combination of first, a more traditional sales letter, and second, adding an explainer video or similar to your letter. The course will help you to learn how to build a super high converting video sales letter. The course will show you how to properly set up your sales letter and then how to market it. You can find a course description below and also a link to purchase it. Let’s get started! WHY VIDEO SALES LETTERS […]
5 Essential Membership Site Sales Letter Elements (of 10) – Part One
INTRODUCTION As I go through the process to stand up my membership site (see my case study rolling post on my experiences as I stand mine up HERE) I thought adding in some drill down posts on some of the elements that you will address as you plan for and implement your own membership site would be helpful… At first this was going to be a single post, but as I added more and more valuable information, I decided that breaking it into two parts made a lot more sense, because there is simply to much to add in one […]
CREATING THE BEST EFFECTIVE & CAPTIVATING BLOG POSTS – PART TWO
INTRODUCTION Yesterday we looked at some good points when it comes to writing blogs. This included what NOT to do and what to do when planning for and shaping your blog content to fit in with your overall goals. For those that may not have established an overall plan to include goals, we went through some of the things to include planning your posts, establish goals that you will build into your posts so they are moving you forward with your online marketing program, etc. Today we will drill down further into the bowels of preparing effective and captivating blog posts that […]