INTRODUCTION Have you noticed that using online marketing is no longer optional for most businesses. whether they are offline or online focused, local or global in their scope of operations? This has never been more true than it is right now in 2016! A majority of shoppers today are quite savy, they will seek out information and look at reviews online before they make any purchase. It is so available and easy, it has become routine. In that light. they expect that the businesses they want to frequent will maintain an online presence, and in this day and age they […]