INTRODUCTION WhatsApp has been around for a few years now, and most online marketers have been struggling on how to monetize this tool that is used by so many people all over the world. Today we also have a whole lot of other competing free chatting or messaging service providers like Skype, WeChat, Line, QQ, Kik messenger, BlackBerry messenger, and Viber to name a few. However, the market leader among them is undoubtedly WhatsApp. Today I want to provide some background on WhatsApp and then provide some “food for thought” on how IM people, corporations, large and small companies, and […]